Enhancing Acceptance through Easiness
Severstal is one of the world’s leading steel and steel related mining companies, with assets in Europe and Africa and approximately 50,000 employees. The company aims to become the employer of choice by providing good working conditions, making fair appraisals of employee performance and providing the potential for self-realization, career development and initiative inside the company.
However, Severstal HR process requirements often imply processing of large amounts of data and, in parallel, mandatory compliance with corporate policies. To ensure high personnel performance in such cases, the company strives to provide state-of-the-art tools and solutions, which would be equally attractive for users with different level of qualification. Following this principle, the Severstal HR team has initiated the project to create new IT-solutions for the following HCM business scenarios:
- “Skill-Matrix” – the tool, supporting production managers to monitor skills of their employees
- “360-Degree Evaluation”– the tool for comprehensive collection and analysis of performance feedback for employees.
To enhance the user acceptance of the new HCM applications, Severstal asked the Design & Co-Innovation Center (DCC) from SAP to create a design concept and develop clickable prototypes for these two scenarios based on SAP UI5 Library. To keep the development and future upgrade effort low, the SAP Design Team was asked to design the solution only by using SAP standard UI controls.
Involving End Users
To tackle the challenge, the SAP design experts from the DCC and Global UX Advisors followed the user-centered Design Thinking approach and conducted a two-day onsite user experience research workshop with Severstal’s multidisciplinary staff represented by end users, process experts, and stakeholders from business and IT. Thanks to the creativity and professionalism of all participants the workshop team gained very tangible insights on how the screen layout and interaction design should look like. The workshop participants visualized their ideas by applying paper prototyping methods and directly capturing feedback from the future end users.
In the following remote phase based on these workshop outcomes – scribbles and paper drafts – SAP design team created several screen and interaction design proposals according to the SAP UI5 guidelines. After first verification with the process owners the SAP designers developed a high-fidelity prototype which then was continuously validated by Severstal and users. This served as a basis for the development in the next step.
Mastering the Challenge
The main challenge of the project was to create a modern and easy-to-use visual solution, capable to display maximum amount of data on a single screen for taking measured decisions and enabling fast user actions.
Thanks to the user-centered iterative process involving Severstal process experts and end users, the SAP design team elaborated an appealing visual solution, which matches the business viability and motivates people to use it. The Severstal team enjoyed very much the design process, which enabled the fast creation of a high-fidelity clickable prototype and compliance with SAP HCM technical feasibility.
Furthermore, because the local service partner was in charge of the technical apps implementation, it was very beneficial for the customer to have a clear feasibility guidance on SAP UI5 controls directly from SAP – as key part of the deliverables.
The SAP Designers and IT of Severstal have exceeded the expectations of our key business experts, thus we used the interactive prototype as a visual specification for our developers. In 2015, the new application “Skill Matrix” and “360 Evaluation” used by more than 15 thousand employees. After the go-live we gathered positive feedback from the end-users, which had essential impact to apply the User-Centered Design approach for all other applications in the field of SAP HCM.– Timur Ermakov, Senior Manager - Remote systems evaluation and training, Severstal